Starting a Supermarket in Kerala can be a great business opportunity, given the state’s diverse cultural and food landscape. However, stocking your shelves with the right items can be a challenge, especially for those new to the industry. In this article, we provide a comprehensive guide to the items you must keep in your supermarket to attract and retain customers.
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1. Rice and Grains

Rice is a staple food in Kerala, and it’s important to keep a variety of rice types, such as Basmati, Sona Masoori, Pachari, Kuthari and its varieties on your shelves. You should also stock other grains like wheat and maize, as well as pulses like chickpeas and lentils.
2. Spices and Seasonings

Spices play a crucial role in Kerala cuisine, and it’s important to have a wide range of spices like cardamom, cinnamon, turmeric, cumin, coriander, and chilli powder. You should also stock spice blends like garam masala, sambar powder, Meat Masala, and masala mixes.
3. Cooking Oils

Cooking oils like coconut oil, Palm Oil, Sunflower Oil and peanut oil are widely used in Kerala, so it’s important to stock a variety of these oils to cater to different customer preferences.
4. Baked Goods

Baked goods like bread, cakes, biscuits, and pastries are popular in Kerala, so it’s important to stock these products from local bakers as well as well-known brands to cater to different customer preferences.
5. Dairy Products

Dairy products like milk, curd, butter, cheese, and ghee are widely used in Kerala, so it’s important to stock these products from local dairy farms as well as well-known brands to cater to different customer preferences.
6. Vegetables and Fruits

Kerala is famous for its wide variety of vegetables and fruits. Be sure to stock seasonal produce like okra, eggplant, mangoes, bananas, and papayas.
7. Meat and Poultry Products

Kerala has a high consumption of meat and poultry products. Including a meat and poultry section will give your supermarket an edge and make it feel more comprehensive. Offering a variety of products like chicken, beef, mutton, and seafood such as fish, prawns, and crab will help attract a wider customer base.
8. Snacks and Beverages

Snacks and beverages like tea, coffee, soft drinks, chips, and biscuits are popular in Kerala. Stocking a variety of these products will help cater to different customer preferences.
9. Personal Care and Household Products

You should also stock a variety of personal care and household products like soap, shampoo, detergent, and cleaning supplies.
10. Frozen Foods

Frozen foods like frozen vegetables, meat, and seafood are popular in Kerala, so it’s important to stock a variety of these products to cater to customer needs.
Conclusion
Starting a supermarket in Kerala can be a great business opportunity, but stocking the right items is crucial for attracting and retaining customers. This list of must-have items is a starting point, and you may need to adjust it based on local market analysis and customer preferences. By following these guidelines, you’ll be well on your way to opening a successful supermarket in Kerala.
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